About Ben for Brands

Built from real work. Designed to hold up.

I help designers, authors and publishers plan, produce and publish work that holds up, both online and in print.

Ben Fletcher-Bates

What I Do

Designer. Publishing specialist. Digital tool builder.

I specialise in brand identity, publishing and digital design, creating work that performs in the real world. The goal is always the same: work that looks right, works properly and delivers results.

Publishing experience

30 years in publishing and print.

  • Started at MATCH Football Magazine, EMAP, 1996
  • Three decades designing books, magazines and corporate publications
  • Art Editor of Reflections Magazine since 2008
  • Full design, layout and production responsibility

"The experience has taught me how design supports storytelling and how visual structure can influence what people read and remember."

Why I built the tools

Real problems. Practical solutions.

Every tool started as a real problem on a real project. Nothing complicated, just practical tools that do the job and save time.

Ben for Brands FolioReel 3D Book Mockup Generator

What this site is about

A platform for people creating and producing work.

Ben for Brands is a growing collection of tools, resources and digital products, built for designers, authors and anyone producing work that needs to look right and last.

  • Tools: solve everyday design and publishing problems
  • Books: what I've learned, written plainly
  • Resources: templates and guides that help you work better
Nettl of Chesterfield

nettl Professional projects

Working with businesses on brand, web and publishing projects?

For full-service brand, web, print and marketing projects, work with me via Nettl of Chesterfield.